Table 2.19 shows a portion of the data set.

Data collected for a sample of 100 in-store credit card transactions at Pelican Stores during one day while the promotion was running are contained in the file named PelicanStores. The chain recently ran a promotion in which discount coupons were sent to customers of other National Clothing stores. Statistics for Business & Economics, Revised (with XLSTAT Education Edition Printed Access Card) (13th Edition) Edit edition Solutions for Chapter 2 Problem 1CP: Pelican StoresPelican Stores, a division of National Clothing, is a chain of women’s apparel stores operating throughout the country. A scatter diagram to explore the relationship between net sales and customer age. Comment on any similarities or differences present.Ĥ. A crosstabulation of type of customer (regular or promotional) versus net sales. A bar chart or pie chart showing the number of customer purchases attributable to the method of payment.ģ. Percent frequency distribution for key variables.Ģ. At a minimum, your report should include the following:ġ. Use the tabular and graphical methods of descriptive statistics to help management develop a customer profile and to evaluate the promotional campaign. Pelican’s management would like to use this sample data to learn about its customer base and to evaluate the promotion involving discount coupons. Most of the variables shown in Table 2.19 are self-explanatory, but two of the variables require some clarification. TABLE 2.19 DATAFOR ASAMPLE OF 100 CREDIT CARD PURCHASES AT PELICAN STORES Of course, Pelican also hopes that the promotional customers will continue to shop at its stores. Because the promotional coupons were not sent to regular Pelican Stores customers, management considers the sales made to people presenting the promotional coupons as sales it would not otherwise make. Customers who made a purchase using a discount coupon are referred to as promotional customers and customers who made a purchase but did not use a discount coupon are referred to as regular customers. The Proprietary Card method of payment refers to charges made using a National Clothing charge card. Pelican Stores, a division of National Clothing, is a chain of women’s apparel stores operating throughout the country. … Get solutions Get solutions Get solutions done loading Looking for the textbook? Comment on any similarities or differences present.4. A bar chart or pie chart showing the number of customer purchases attributable to the method of payment.3. Percent frequency distribution for key variables.2. At a minimum, your report should include the following:1. Of course, Pelican also hopes that the promotional customers will continue to shop at its stores.TABLE 2.19 DATAFOR ASAMPLE OF 100 CREDIT CARD PURCHASES AT PELICAN STORESMost of the variables shown in Table 2.19 are self-explanatory, but two of the variables require some clarification.Pelican’s management would like to use this sample data to learn about its customer base and to evaluate the promotion involving discount coupons.Managerial ReportUse the tabular and graphical methods of descriptive statistics to help management develop a customer profile and to evaluate the promotional campaign. This problem has been solved: Solutions for Chapter 2 Problem 1CP: Pelican StoresPelican Stores, a division of National Clothing, is a chain of women’s apparel stores operating throughout the country.

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